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‘Midlife Muse’ Amanda Hanson Shows Women That Being Middle-Aged Means Living at Your Peak

Amanda Hanson, clinical psychologist, author, therapist, and one of the most influential voices in the world of personal development and coaching for women—thanks in no small part to her @midlife.muse Instagram, YouTube channel, and 56-episode Revolutionizing Midlife podcast—was busy planning her upcoming retreat when we spoke in early fall.

An international group of women, for whom true love had thus far remained a painfully elusive dream, had signed up for the four-day course, and Ms. Hanson was going through their emails to see what they each hoped to achieve. The answer was unanimous: to find love. But here’s the thing, the women weren’t seeking advice on how to fall in love with another person: No, what they wanted was to fall in love with themselves. Each one was battling her own worst enemy—herself—and was looking for a way to silence the voice that had always told her she wasn’t this or that enough, that she had failed to do or be something more; and replace it with one that always showed her compassion, respect, and kindness.

“Women’s inability to love, honor, and value themselves is a global crisis,” said Ms. Hanson. “It transcends nationality, and age, and social demographic. … I want to help women break free from certain misery patterns, such as seeking validation and approval from others, and always putting others’ needs before their own. I want to pass on what I’ve learned—that all the love we need, all the appreciation we need, all the recognition we need, is rooted within us.”

Ms. Hanson believes in looking to ancient civilizations for inspiration on healing practices (Diana De Lange)

Supporting Women’s Journeys

Ms. Hanson, who turned 51 in November, didn’t always specialize in women and midlife. She earned her doctorate at Alliant International University in California (formerly the California School of Professional Psychology) and has worked with people with schizophrenia, AIDS sufferers, those ravaged by Alzheimer’s, and children in orphanages.

Gradually, though, she found herself drawn more and more to coaching women and quickly saw that many were struggling with the same issues: an inability to self-love; a propensity only to feel of value when serving others; a fear of aging. “That was really my spur,” she said. “My therapy sessions were filled with intelligent, personable, successful, attractive women, … yet even so, each one was being thwarted—professionally, romantically—by their inability to love themselves, coupled with a perception that growing older equaled loss. Not one of them viewed middle and older life as new chapters rich with opportunity. Instead, they saw one door after another closing.” Ms. Hanson wanted to show them that those doors were ready to be kicked open.

So how does she do that? It’s not a quick fix, but rather a lifelong process, beginning with learning to be unruffled by external pressures—especially those messages by advertisers that convey that self-esteem can come from one’s possessions. “It can’t. It can only come from within. Looking out, comparing yourself to others, thinking about how you measure up, will always block your progress to loving yourself. Try to switch off, or, at least, quieten the messages that are trying to sell stuff to you—whether it’s a bag they insist you need, or a cream that will make you look younger and more beautiful. Radiance does not come from your skincare routine; it comes from how you feel, how you think, how abundant your heart is,” she said.

(Diana De Lange)

Ms. Hanson, who is completely unaltered—she leaves the silver that threads through her hair showing—would like to see more women taking pride in the changes that aging brings. That feeling, she said, starts with acceptance. “Older age is viewed as an enemy that must be conquered with anti-aging products and even surgery. Think about those words for a minute: anti-aging. We should be pro-aging, because not to age is unnatural. Can you imagine a world in which nothing fades?” For Ms. Hanson, middle and older age is a “glorious and spiritual time, which can deliver renewed purpose, fulfillment, and rewards,” adding that the journey of self-discovery can be “the most beautiful and uplifting rite of passage.”

She would like to lead a revolution so that society celebrates older women, as ancient civilizations did. Indeed, she has looked to those civilizations for guidance on how to become a more effective healer. “I realized that psychologists, myself included, were missing something when treating women. Women have different mental health issues, and some of these can be eased by going back to how our ancestors healed and incorporating some of their practices, such as dance and purification,” she said.

(Diana De Lange)

Sisterly Bonds

In her groups and retreats, she also harnesses the power of two other forces: sisterhood and rituals. “When women come together, they very quickly begin to heal each other and themselves. … There is this incredible, palpable, contagious energy that comes from a room full of women offering each other support and compassion and communing. They inspire each other, they cheerlead each other, and in so doing, they nurture themselves. The only word I can use to describe that level of unity is magic.”

Her other foundational resource is ritualization, which she says is a highly effective way to achieve change. “Ritualizing actions imbues them with a significance and meaning that goes far beyond the habitual. They are a way of checking in with ourselves, of taking a few minutes to slow things down and to center our being,” she said. One of her favorite rituals is to look at herself in the mirror for three minutes every morning. “The action is totally without judgment. It is not to critique, but to reach into my being and to notice myself. It’s a gentle acknowledgment that I am present for myself, that I accept everything about myself and that it is my intention to do the best for myself that day.” She suggests starting with 90 seconds, and then building up to three minutes.

(Diana De Lange)

What also sets her apart from many—indeed probably most—therapists, is her belief that there is more to be gained by revealing her own vulnerabilities to the groups she works with than by hiding her own self behind an impenetrable carapace. “I’m human; I’ve had my difficulties; I’ve doubted myself; I have had family problems. I use my own experience and my own vulnerabilities to steward my groups, because I believe that true healing lives in vulnerability, in tapping into our fears and anxieties, not bricking them in in an attempted show of strength,” she said.

Ms. Hanson describes her therapy modus operandi as “front-facing” and confessional. “I’ll say, ‘This was me then, and this is me now, and this is how I got here,’” she explained. She noted that she is able to guide her clients because she went on that journey herself, “where you realize that the only approval you need is your own.”

(This is a short preview of a story from the Dec. Issue, Volume 3.)

Categories
Lifestyle

Natural Remedies Helped This Beauty Guru Heal From Autoimmune Disease

In 1979, in the midst of the Iranian Revolution, a family sat on a British Airways plane in Tehran anxiously awaiting escape. The mother was an American; the father was a Westernized Iranian on the Revolutionary Guard’s assassination list. Their daughter, Shiva Rose, was 10 years old.

Fifteen years later, when she had just given birth to her first daughter, Rose was diagnosed with a severe autoimmune disorder. Rose became convinced that the trauma of her family’s departure from Iran was partially responsible for the illness, and she began a journey of seeking holistic, natural remedies that would calm her body and her mind. The more she learned about holistic living, and the more she experienced the benefits of natural products for her own body, the more she wanted to share her knowledge with others.

In 2011, Rose launched her holistic lifestyle blog, The Local Rose, documenting her journey toward healing. A few years later, she founded her eponymous skin care line, offering nontoxic beauty products made with potent natural oils, sold internationally online and in stores.

American Essence spoke with Rose from her home in rural Texas about her childhood in Iran, the power of the mind to heal, and the importance of beauty and wellness rituals.

Shiva Rose, founder of an eponymous natural skin care line, in her Texas home. (Jamie Barker)

American Essence: What was your childhood like in Iran, and how do you think it has directed your current path?

Shiva Rose: We had a traumatic departure, but before that, I remember a simple life—walking to the village to get bread, having goats around. My mother cooked Iranian food. I remember the beauty of Iran; we would go hiking in the mountains. I remember the Persian New Year in the springtime. I remember going to the bazaars in Tehran, the smells of saffron and rose, things I use in my products now.

In the first three months of the Revolution, things were in such an uproar. There was a window when the Shah escaped and Khomeini was being brought in. It was mad chaos, but it was also an opportunity for my father to get us smuggled out. He was a talk-show host and considered very Western, so he was on the list to be assassinated. He realized he had to act quickly. A handful of British Airways airline attendants were stuck in the country, and British Airways organized for them to escape, and our family managed to get on the plane. This was after three months of martial law.

Later, when I got autoimmune issues, I traced some of it back to that emotional trauma. Sometimes we bury it as children and it comes up later in life. But something like that also gives you resilience and foresight. It’s why I packed everything up and left for Texas in 2020 when the pandemic was just starting. I had a premonition to leave, and it came from my childhood. My partner was in Texas, and we had bought land here. I didn’t know if the states were going to shut down and I wouldn’t be able to get there.

Living in rural Texas now feels like I’ve circled back to the simplicity of my childhood. I first felt a yearning when I was going through a divorce and I wanted to go back to nature to heal my heart. I bought a house and started growing my own food and keeping bees. My mother was a beekeeper when we were in Iran.

(Jamie Barker)

AE: What was your experience of autoimmune disease, and how did holistic living help you to become well again?

Ms. Rose: Despite a lot of clues in my early 20s, I didn’t find out until I was 25 and I had my first daughter. I didn’t seem to recover from the birth. I thought, gosh, this motherhood thing is hard! Six months after the birth, I still had dark circles, my hair was falling out, I looked terrible, I felt bad. My body ached; I felt like I was a hundred years old. The enamel came off all my teeth.

I had what looked like a bruise on my back, so I went to a dermatologist. He took one look and said, “You need to see a rheumatologist immediately.” The rheumatologist did blood work, and then he sat me down and said I had lupus, rheumatoid arthritis, and scleroderma. Scleroderma is a hardening of the collagen, and it was hardening toward my lungs. He thought maybe I had a year to live.

However, I’m a rebel, and I said no, that’s not my story. I got up and I left. I found a holistic doctor who said he would get me to feel better within a year. Our minds are so powerful; if we believe something, it can become true.

I was a vegetarian at that time, and in retrospect, I’m appalled that I put my body through that. If I was living it now, I would be eating liver, bone broth, butter, and all the things that help to create strong immunity. But I changed my diet and started eating non-GMO foods and using supplements.

I learned about detoxifying the body and started incorporating daily detoxification routines into my life. I still detox my body every day, with rituals like drinking hot lemon water, oil pulling, tongue scraping, and juicing occasionally. I also love coffee enemas.

If you can get the body to detox, it can start doing what it’s supposed to do. I was never one to eliminate: I never sweated, and I was never able to use the restroom consistently. Once you get the body to do all the things it’s supposed to do, then you’re on the way to healing.

Rose applies a cream from her eponymous natural skin care line. (Jamie Barker)

AE: Why did you start your skin care line, and what are your favorite products?

Ms. Rose: I remember getting a lump under my arm when I was 22, and I made the correlation that, oh my gosh, it’s the antiperspirant I’m using. I realized that our bodies absorb everything we put on them. You can eat processed food, and your liver will get rid of most of the junk. But when you put a cream or something on your skin, your skin is your largest organ so it absorbs everything and it goes straight to your bloodstream.

My first product was a face oil. At that time, 10 years ago, nobody was using oils on their face, but I was and I loved what it did for my skin. At that time, you could get healthy, green products in health food stores, but there was only one other company that I knew of that was elegant and chic and yet nontoxic. I realized there was a niche in that market for beautiful, natural skin care products.

The face oil is made with organic oils including rose hip seed oil, which acts like a natural retinol; jojoba, which is the closest thing to our skin sebum; kukui nut oil, which is what Hawaiian women use for their skin and hair; and the rose scent, which is not too sweet. My line nourishes and builds your skin. You want to add, you don’t want to strip your skin.

I love the radiant rose water—it’s like a super vitamin for your skin. I also love the masks. There’s a honey-nectar mask that I love. It’s got beautiful honey, which is so good for your skin; papaya, which naturally exfoliates; and plum oil, which nourishes.

Shiva Rose Rose Face Oil. (Jamie Barker)

AE: Do you have anything new up your sleeve?

Ms. Rose: I’ve got some new saffron products, and that relates to my Persian roots. Saffron is being discovered now by the West. It’s so powerful if taken internally and also topically. It brightens the skin, it smells amazing, it uplifts the senses, it’s a powerful antioxidant. I just love the smell of saffron, and it carries me back to my childhood.

Interview has been edited for clarity and brevity.

From Aug. Issue, Volume III