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Acclaimed Chef Steve McHugh on Overcoming Life’s Challenges to Find the True Spirit of Cooking

Five-time James Beard Foundation Award finalist Steve McHugh is nothing short of an acclaimed chef. The owner of the highly respected, game-changing restaurant Cured and the restaurant Landrace, which opened last year, says he really “stumbled right into” becoming a chef.

Though McHugh’s introduction to food may have been a happy accident, over the course of his studies and career as a chef, his curiosity and sense of excellence have produced inspiring results. In a way, his story has been about coming full circle and getting at the root of food and sustenance—and American cuisine.

“I’m not the star of this show,” said McHugh.

‘If You Want to Go Learn About Food’

New Orleans is where McHugh first made a name for himself. Right out of culinary school, a friend had told him, “If you want to go learn about food, you need to go where the true indigenous food of the U.S. is.”

“And that’s New Orleans,” said McHugh. There, he worked in the kitchens of the Brennan Family Restaurants, the Creole chefs Stanley Jackson and Chris Brown, and the John Besh Restaurant Group. Besh, a celebrity chef and philanthropist well known for his efforts in preserving New Orleans heritage cuisine, became a mentor of McHugh’s. In those kitchens, McHugh learned that it wasn’t just about Cajun and Creole—the city was truly a melting pot of cultures and cuisines influencing each other, coming together to make up the flavor of New Orleans.

A dish of mussels made with beer and Tasso ham.(Inti St. Clair)

And then Hurricane Katrina hit.

“Up until that moment, we had run from storms and we dealt with floods—but that one, that was scary,” McHugh said. He remembers watching the satellite images, seeing a storm the width of the Gulf of Mexico approaching his city. He and his wife had evacuated and were sitting in a crummy motel in Tennessee, just waiting. When it became evident that they couldn’t go back right away, McHugh went to his parents’ home in Wisconsin.

McHugh grew up with six brothers, three adopted, on a dairy farm in Wisconsin. His dad was a schoolteacher. His mom was a nurse, then an OB-GYN.

“They just had a lot of love to give, my parents. They’re just amazing, amazing people with so much love to give. My mom especially was one of those people who just gave, and gave, and gave of herself,” said McHugh. “My dad was the same way—it was all about taking care of people.”

Living in their small Wisconsin town of some 1,200 people, McHugh never thought he would become a chef. In high school, he got a job washing dishes and fell in love with the energy of the kitchen. That fondness led to many other kitchen jobs, but he didn’t think of them as part of a career path.

“When I was growing up in kitchens, what we call the chef was just some tattooed-up guy who rode his motorcycle in, and he was in charge,” McHugh said. He actually went to school majoring in music, with a saxophone scholarship, but then ended up back at home.

“It was my dad who finally sat me down and said, ‘Why don’t you go to culinary school?’” McHugh said. The conversation was eye-opening. “I’m still thankful for that sit-down with my dad, every single day, because it’s truly a blessing to continue to be in kitchens and restaurants and working with great people.” His dad also had a slightly selfish motivation for the talk, however: “I was back living at home,” McHugh quipped, “so part of it was, ‘How long do you think you’re gonna live here at home with your parents?’”

At McHugh’s restaurant, every part of the animal is used for the charcuterie- focused menu. (Inti St. Clair)

“I think he really wanted me to find my way.” And McHugh soon did, delving into The New York Times’ Wednesday food inserts and doing his own research. “I was just looking at recipes and interviews, and reading about different chefs throughout New York City, and was just blown away by what was really possible.”

Although he was back at home again after the storm, when McHugh got the call from Besh asking him to come back to New Orleans less than a month later, he was ready. “New Orleans had become my home, and you hate to see your home take a one-two punch like that,” said McHugh. “You want to be a part of helping her get up off the ground and get going again.”

Sustenance

Besh was reopening Restaurant August, and McHugh’s response was, “Yeah, let’s go.”

It would be under entirely different circumstances—here was a restaurant that was known for using prized ingredients, and now there wasn’t an abalone or truffle in sight.

As McHugh tells it, “John said, ‘Let’s just cook what we have. let’s just cook what we can get our hands on, and we’ll make up the menu.’” As a young chef, McHugh relished opportunities to work with some of the finest ingredients. “Now, you’re so excited when a farmer brings by 12 chickens, or you get your hands on some red beans and you’re able to cook a pot of beans,” he said. “These were things we never cooked in that restaurant before; and now, all of a sudden they’re the most important things we’ve ever cooked in our lives because our customers needed it.”

Yet McHugh felt it was sustainable in myriad ways: “It’s sustaining your soul, and cooking for people who needed a lift up. We used to cook for the city’s elite, now we’re just cooking for our own survival and for the people we were cooking for.”

At the same time, they were “putting in 17, 18, 19-hour days like it was nothing. We weren’t tired. I would get up in the morning and go to work and I wouldn’t get home till the wee hours of the next day—and do it again. It never felt like work. It stopped feeling like work during that process,” he said.

“It really changed my whole perspective on food and cooking, on being a chef, and what it’s really all about,” said McHugh. “It’s such an eye-opening experience to really put so much love into a pot of beans, or a pasta, or a really good bread pudding.”

It brought to mind his mother, who was always taking care of people, helping any and all who showed up—whether or not they could give anything in return. “I never understood that until I became that person who was just taking care of folks,” he said. That labor of love became an indelible lesson for McHugh.

“Now, I cook what I can get my hands on. I want to work with local providers, local producers, and also be right with the earth and not cook species of fish that are overfished—and not working with producers who are destroying the land,” he said. “It’s important to me to continue to take the lessons learned during Hurricane Katrina forward and continue that path.”

The next chapter of his life would be in San Antonio, Texas, where McHugh moved in 2010 to open Besh’s first restaurant outside Louisiana, Lüke. But it wouldn’t begin without a challenge.

Cured

Not long before McHugh’s move, he woke up with a swollen face. “It almost looked like I was in a prize fight the night before,” said McHugh. He’d been tired, lethargic, and couldn’t understand why he was feeling that way. His doctor thought it was a cold, and other doctors and specialists he saw were baffled. Finally, someone told McHugh he looked like he had allergies, and he went to see an allergist.

McHugh remembered, “The allergist looked at me and said, ‘Whoever sent you here is crazy.’” Allergies didn’t happen overnight or cause reactions like McHugh was experiencing. After a CT scan, the cause of McHugh’s ailments became obvious.

“There it was: I had a tumor in my chest about the size of a baseball,” he said. He had blood cancer, B-cell lymphoma—but the swelling was fortunate because, otherwise, he might not have found the cancer until he got much sicker.

In New Orleans, McHugh began his chemotherapy treatments. After two sessions, he confided in his doctor: “Hey, I’m supposed to be moving in a month. Should I not? Should I stay here?”

“And I remember him saying, ‘Nobody’s told you to stop living your life,’” said McHugh. The takeaway was powerful. He felt then that he could beat the cancer—and he did.

“I just went at it like ‘this isn’t going to slow me down.’ I moved to San Antonio, my wife and I came here, I opened a restaurant while going through treatment,” he said. “The power of positive thinking and believing, and understanding that you’ve got more to accomplish in life, really pushes you through.”

In the aftermath, having already opened several restaurants for others, McHugh opened his own restaurant, Cured, in 2013. While the name in part signifies his triumph over cancer, Cured is also one of the most popular charcuterie restaurants in the country, famed for its whole-animal approach in cooking. Every part of each butchered animal is used, so the menu is ever-changing based on what’s in stock.

Cured is located within an old administrative building in San Antonio built in 1904. (Inti St. Clair)

“Ten, eleven years ago when I got sick, I didn’t think that food could play such a huge role in health, and the more I study and the more I learn about food and food systems, it makes me want to continue to be a better chef and provide better ingredients and better products,” he said.

“I don’t want to consume, and I don’t want my customers to consume, any animal that’s been penned up its whole life, that’s been shot full of hormones, or sustained solely on one thing,” he said. McHugh visits the places where the animals are raised and the produce is grown. “Being around farmers my whole life—you know what to look for.”

For instance, he said that the steak at Cured is great not just because of the way it’s prepared, but also because of where it comes from: “[Peeler’s] ranching practices are amazing. They do great field rotation, so the cattle aren’t just stuck in one field all the time. They also will rotate sheep and goats through the fields as well, and the importance of that is that goats are great at really cleaning up just about anything unhealthy; they have stomachs that are amazing and they can get in there and eat a lot of the grasses that are harmful to the cattle.” This also clears out parasites, making for healthier fields and cows.

When visiting a hog ranch, he found 1,000 acres where pigs were running freely. McHugh said of the farmer: “He refuses to ring their noses, because pigs want to root.” Many farmers put rings in pigs’ noses so they won’t tear up the earth, but the pigs on this farm: “They go in there eating bugs, they’re eating mesquite beans, they’re rooting for those tender shoots under the ground that they love to chew on and snack on. He lets them give birth out in the fields where they want to be—and the babies are healthier, the mamas aren’t rolling over on them. There are a lot of species of hog in our country that we have bred the mothering nature out of—because the [sows] don’t know how to be mothers anymore.”

“For me, it’s important to see that they’re healthy, they’re happy,” said McHugh.

“If we’re constantly eating unhealthy animals, we are going to become unhealthy, right? I want to be able to offer really good meat—and as somebody who butchers and has been a butcher a lot of his career, I tell people: eat less meat, eat better meat,” he said. “Let’s eat less, but let’s eat better.”

Seeing the ranchers and farmers in their craft grew McHugh’s knowledge, as well as his interest in using local sources. At a James Beard Foundation dinner with chef Kevin Nashan, McHugh heard him use the word “landrace,” and he quickly made a note of it on his phone.

Pig cheeks poutine with pickled cauliflower. (Inti St. Clair)

“Landrace is the idea that something is better because of place, and is growing within its natural surroundings,” said McHugh. “It isn’t just something that is native to the area, but it can also be something that has thrived in the area.” Case in point: Texas cattle.

After that, he developed an idea for a restaurant that focused on native ingredients and celebrated the Texas terroir. In 2021, McHugh opened Landrace. “Thanks, Kevin Nashan.”

Determined that the new restaurant wouldn’t be Cured 2.0, McHugh went back to the three pillars of what he believes makes a successful restaurant: good food, good service, and great ambiance.

“I kept thinking: What are we going to do here? What’s going to be the star of the show here? And, we brought in this big, beautiful wood-burning grill that is completely fueled by Texas post oak and mesquite,” he said. “It’s really about taking cooking back to its most elemental, right? Cooking started with fire.”

“It was stepping outside of my comfort zone and working with solid fuel like wood. And it really challenged me to think of food on that level. Can I grill a salad? Can I grill these carrots—not just turn them into smoke bombs—being gentle with something that can be very in-your-face like wood and smoke?” he said. “It was a lot of fun.”

At this point in his career, it’s not uncommon to be asked about the next big thing. Young chefs are certainly thinking that way, too, and McHugh has some advice for them: “Don’t try to come up too fast. Travel, learn—and when I say travel, I’m not saying go to Paris, I’m saying we’re an hour from Austin—there’s no reason to not go and have a nice meal and come home.”

This article was originally published in American Essence magazine. 

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A Photographer Captures America’s Posh and Affluent Through His Exclusive Lens

He is the great-grandson of a famed Alabama governor. He grew up in the rich districts of Washington, D.C., before becoming a quintessential snowbird: part-time New Englander and part-time Floridian.

Nick Mele knows he grew up privileged, with the ocean-opulent milieu of Newport, Rhode Island, serving as his childhood playground in the summer and the aristocratic venues of Palm Beach during the winter.

He has rubbed elbows with the most elite of the elites, who have thought nothing of allowing Mele to hang out and photograph them in their “ordinary” lives. He compiled the highlights of his summer adventures into the book “Newport Summer,” a mesmerizing pictorial that mingles—as Nick dubbed them—“the last bastions of old school American high society” with his own family, including his wife and their two young sons. With his sweet sense of humor, Mele calls them his “kid monsters.”

The would-be envy of any photographer, the 39-year-old modestly regards those days as more of a hobby among friends. As far as wedding shoots go—the proverbial bread and butter of most pros—“I’d rather never do one again,” he breezily proclaimed.

Of all things, for the silver-spooned Andover (prep school) graduate, the thing Mele craves the most is being hired to do marketing shoots: to put his brand of photography on a brand, he explained, that teases the imagination with an entire story line.

Molly and Archer play around at the 2021 Kips Bay Show House in West Palm Beach. (Courtesy of Nick Mele)

“For me, it’s less about how pretty a picture is,” he said, “and more about telling a story; it’s more of a personality thing, and that means trusting me to set the scene from my camera’s point of view.”

Among his lengthy list of clients who trust him are Vanity Fair, The New York Times, and Town & Country. One of his favorite shoots was for shoe giant Sam Edelman, in which Mele himself appeared. The image, which depicts the tall, debonair Mele opposite a beautiful French model playing a newcomer to lavish living, appeared on billboards all over Los Angeles.

Sarah Wetenhall is the owner of The Colony Hotel, an iconic respite cradled by ocean vistas and Palm Beach’s paradisaical luxury fashion stores. She trusted Mele enough to allow him to tie her up to a chair with Christmas lights and stick a corn cob in her mouth.

Named one of the top hoteliers in the world by Hotels Magazine, Wetenhall hired Mele to do a holiday campaign for the iconic hotel known affectionately among its A-list of clientele as the “Pink Paradise.”

For the shoot, Mele also dressed Wetenhall’s three young children in monkey suits and instructed them to climb trees next to their “restrained” well-dressed CEO mother. He did a similar shoot during the pandemic that captured the potentially zany reality of what life might be like quarantining in an empty, fancy hotel with three children under the age of 10—complete with Wetenhall’s kids riding their bicycles through the hotel lobby, kayaking in the hotel’s swimming pool, and having a tea party atop an elegant baby grand piano.

“Nick has such an appreciation for the charming and the irreverent that, when combined with his brilliant eye—magic happens,” reflected Wetenhall, adding that life would not be the same at The Colony if Mele hadn’t been the one to “tell its story.”

Nick Mele with his wife, Molly; their sons, Johnny and Archer; and the family dog Lola in front of their home in West Palm Beach, Fla. (Courtesy of Nick Mele)

Mele indeed underscores humor as a key ingredient to his success. There are also the little things that count, like never showing up to a shoot “looking like a photographer.”

“I try to go to these things and be the best dressed person there and really fit in,” said Mele. “I find a big part of taking people’s pictures in places like that is making them feel comfortable, and I like them to see me as another guest who happens to have a camera.”

He is unabashed about drawing ideas from some of the world’s most influential photographers, or whom he calls the “the greats.” Slim Aaron, Douglas Friedman, Tina Barney, and Patrick McMullan are his foremost idols. But he turns to them not to copy their styles, Mele emphasized, but to study how they broke the rules, such as “using an overly harsh flash” and actually “having it work.”

“The most successful photographers and the ones I really love,” Mele shared, “are the ones that have a really strong brand and a very strong vision and you could look at them and be like—‘That’s their signature.’”

Nick also sometimes breaks the rules when it comes to drawing inspiration. His grandmother Marion “Oatsie” Charles, who died at the age of 99 in 2018, did not approve of him taking up such a poor man’s trade as photography. Mele said he was actually “a little afraid of her” when he was a little boy because she was so commanding.

She would end up being his greatest influence.

Nick Mele’s son Johnny and dog Bodhi take a peek at what’s on the table at the family home in Newport, R.I. (Courtesy of Nick Mele)

The granddaughter of Alabama Governor William Oates, known for fighting in the Civil War with only one arm, Oatsie—as everyone called her—was as uncontrolled as she was connected. She was friends with the Kennedys and someone whom Nancy Reagan was introduced to as part of her unofficial inauguration into the White House’s high society—and not the other way around.

When Ronald Reagan died, Oatsie was, of course, invited to the president’s funeral, and she recruited her college-age grandson Mele to take her. When a low-flying plane was suspected of attempting to attack the Capitol building, U.S. Secret Service burst into the Rotunda and ordered everyone to evacuate.

After Mele anxiously navigated his wheelchair-bound grandmother through the throng of frenzied funeral-goers fleeing for safety, instead of thanking him, she chastised him for not going back after her beloved tigerwood cane that she had dropped in the chaos of their hurried escape.

“She never entered a room that wasn’t absolutely thrilled to see her,” Mele both mused and reflected.

It sounds like the apple doesn’t fall far from the tree, or perhaps in Nick’s case, palm trees.

As Wetenhall summed it up: “You can’t live in Palm Beach and not know Nick Mele.”

This article was originally published in American Essence magazine. 

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In the Business of Trust: Tech Entrepreneur and Nobel Peace Prize Nominee Keith Krach Shares the Secret to Good Leadership

Keith Krach, former undersecretary of state and current billionaire entrepreneur, first started working at his father’s Ohio mechanics shop when he was 12. As he worked alongside his father, those valuable lessons his father imparted became the principles by which Krach has conducted business, from the time he was the youngest vice president of GM to his Silicon Valley ventures. They also inspired the goal Krach wanted to achieve during his time in public service: propelling America’s tech innovations so that she can continue to be the world’s foremost economic power.

Krach’s father and uncle were World War II veterans who were proud to serve their country. “They love telling stories about how America’s manufacturing might was a decisive factor in the war, and he also taught me that the key to America’s manufacturing prowess was fair competition in the marketplace. And that’s what drives productivity, and that’s what increased the standard of living throughout the world,” he said in a recent interview. That respect for America as a place that rewards hard work and integrity, coupled with his own boldness, led him to Silicon Valley. Krach turned cutting-edge tech startups into multi-billion-dollar public companies, such as DocuSign, the popular platform for signing agreements on electronic documents, and Ariba, a software offering businesses a more straightforward way to procure goods and services. The latter went public in 1999 as one of the first e-commerce companies geared toward businesses to do an initial public offering.

Keith Krach in front of the Golden Gate Bridge, an iconic symbol of San Francisco, the city he calls home. (Ian Chin Photography for American Essence)

Later, while serving as undersecretary of state for economic growth, energy, and the environment, he spearheaded a campaign to protect American 5G innovations from authoritarian states that refused to play by the rules, earning him a Nobel Peace Prize nomination. A group of academics nominated him for developing a new model for countering unfair competition. Krach reflected that though he was sometimes advised against making such unprecedented moves, he felt that he had an obligation to serve his country. “I think sometimes people are afraid of consequences that aren’t really even going to be there. Besides, at the end of the day, you’ve got to look at yourself in the mirror and say, ‘Did I do the right thing?’ That’s the most important thing.”

Integrity and Trust

Growing up in Rocky River, Ohio, Krach learned “the beauty of free enterprise” from his father: small businesses like his were the economic engine of American manufacturing, he often explained. He also said, as Krach recalled, “‘The American dream is when the student surpasses the professor.’ … His goal was to have me be better off than him and my children better off than me.”

After graduating from Purdue University and Harvard Business School with full scholarships from GM, Krach entered the auto company with fresh ideas. At the age of 24, he gave a presentation to the board of directors, proposing that the company start a robotics division, a relatively unexplored area at the time, around the 1980s. He convinced them to enter a joint venture with Fujitsu Fanuc, the leader in programming the “brains” of robotic machinery.

Krach with his wife, Metta, during during a White House state dinner in Washington, D.C., September 2019. (Paul Morigi/Getty Images)

Through selling robotics to Silicon Valley, Krach was inspired by the risk-taking spirit of tech entrepreneurs. “[Silicon Valley] looked like the West Point of capitalism. You know—a United Nations, a total meritocracy.” He decided to go work for a software company. But on the second day of the job, he learned a hard lesson about what it meant to keep his integrity. “The CEO goes, ‘Keith, I want you to say this at the board meeting.’ I go, … ‘I won’t do that. That would be lying.’” His experience at the company went downhill from there. But it was a critical lesson that motivated him to start his own companies based on trust and integrity. “Those values are the most important thing in any company, because people can say, ‘Hey, I don’t like how you look. I don’t like where you went to school.’ But they can’t take away your integrity.”

His experience in Silicon Valley taught him that trust should be the basis of every relationship, business or personal. “You do business with people you trust, you partner with people you trust. You love people you trust, and so the most important skill is your ability to build that trust, and your biggest strategic asset are your trusted relationships, particularly when you’re starting a company from total scratch, right? And because they have to trust in you, they have to trust in your product, your processes, your company, how you’re going to treat them as a customer,” Krach said. He further explained that trust is like a “four-legged stool.” Within the idea of trust is having integrity, the capability to perform well, good judgment, and empathy. Instilling these principles enabled the staff at his companies to work together smoothly.

Krach speaks with Brent Christensen, then- director of American Institutes in Taiwan, September 2020. (HSU CHAO-CHANG/POOL/AFP via Getty Images)

At DocuSign, where he was CEO and chairman for 10 years until he was confirmed undersecretary of state in 2019, the same values held true. During a meeting with employees, he told them, “We’re not in the software business. We’re in the trust business. We deal with people’s most important documents. … Trust is sacrosanct.”

Serving America

He carried this idea with him when he was appointed to the State Department. He called it “the fastest decision I’ve ever made in my life, probably.” His father’s auto shop, and thousands of other small businesses in the Midwest, were gutted by China’s predatory trade practices. In Silicon Valley, he experienced first-hand having intellectual property stolen by Chinese state-backed companies. His father taught him to act if he witnessed something unfair. “It’s easy to sit back and think, somebody else can do this. But if everybody thinks that way, what do you got?”

Krach developed a new model for foreign relations, especially to target adversarial nations like China that don’t follow the rule of law—one that would leverage America’s strengths as an economic superpower and driver of entrepreneurship. Called the Clean Network, it created an alliance of nations and international telecom companies that promise to follow standards for transparency and not to use distrusted Chinese vendors that threaten data privacy. These countries and companies would be encouraged to partner with each other for 5G technology. Krach said he wanted to beat the aggressors at their game. “I would just harness the U.S.’s three biggest areas of competitive advantage: by rallying and unifying our allies and our friends, leveraging the innovation and resources of the private sector, and amplifying the moral high ground of democratic values—those trust principles,” he said. After all, America always played fairly.

Krach is sworn in as Under- Secretary of State for Economic Growth, Energy, and the Environment, September 2019. (Public Domain)

His approach was seen as risky by some—many companies and countries are afraid of upsetting China for fear of retaliation, or because it may impact their China market. But Krach said he again believed in the importance of building trust among like-minded partners. By creating an alliance, “it gave them a security blanket, because there’s strength in numbers and there’s power in unity and solidarity.” For this approach to diplomacy, he was nominated for the Nobel Peace Prize earlier this year. He believes more tech executives should work together with the federal government—so they can counter foreign threats more effectively. In July 2021, he founded the Krach Institute for Tech Diplomacy at Purdue University, aimed at exactly this cross-section between foreign policy and tech. The institute conducts research on cutting-edge tech that could have implications for national security.

Mentorship

Krach firmly believes that entrepreneurship is what makes America the leader in innovation. And at the heart of it all, Silicon Valley, “the secret sauce … I think is mentorship.” He recalled that after he took Ariba public, the board recommended that he seek out advice from then-CEO of Cisco, John Chambers. Krach was surprised that Chambers agreed and invited him to ask any questions. One day, Krach asked Chambers why he was willing to teach him. Chambers said that he was mentored, too, by then-CEO of HP Lou Platt. Chambers said, as Krach recalled: “‘So Keith, I don’t ask for anything in return. I just asked you to do it for the next guy.’”

In 2019, Krach founded the Global Mentor Network, a program that matches young entrepreneurs with top Silicon Valley CEOs to teach them leadership skills and provide resources for succeeding. He hopes to inspire the next generation. “People go, ‘What do you think your legacy is going to be?’ And I go, ‘Well, it’s not the companies I led. It’ll be the people that I mentor.’” He thinks back to something his father said. “‘You never know if you’re a good father until you see your children’s children.’ You also don’t know if you’re a great leader until you see your mentees’ mentees, right?”

This article was originally published in American Essence magazine.

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Entrepreneur Mitzi Perdue Shares the Wisdom Behind Her Family’s Businesses, Perdue Farms and Sheraton Hotel Chain

Mitzi Perdue represents over 280 years of the American Dream. She’s the daughter of one business titan—her father, Ernest Henderson Sr., founded the Sheraton hotel chain—and the widow of another—her late husband was the magnate behind Perdue Farms, Frank Perdue. The Henderson Estate Company was started in 1840, while Perdue Farms was started in 1920. Mitzi is also a powerhouse businesswoman in her own right, starting her own wine grape business, Ceres Farms, that supplies some of California’s largest wineries.

She was surrounded by the world’s most successful entrepreneurs for most of her life, yet she is as unpretentious as she is charming. Mitzi credits her humble aura solely to her parents, who were instrumental in the shaping of her character. Reflecting on her childhood, Mitzi fondly recalled her parents’ desire to establish a household that valued character over commodities. Frugality was—and still remains—an undeniable value of the Henderson clan. “My parents put a lot of effort into having their children not be spoiled,” she said. “They didn’t want us to grow up in a bubble of wealth. I value that endlessly.”

At the start of World War II, the Hendersons made the decision to relocate the family from Boston, Massachusetts, to an idyllic farm 30 miles away in Lincoln. This decision came as a result of their desire to immerse their children in a lifestyle that valued hard work, self-respect, and togetherness. It deviated from the society living that the family was used to, but Lincoln became the setting where many of Mitzi’s most cherished childhood memories would be made.

Farm life, albeit simple, certainly wasn’t easy. When not in school, Mitzi and her four siblings were responsible for daily chores like mucking (removing manure); feeding the cows, pigs, and ducks; and cleaning the home.

In an effort to provide their children with a well-rounded upbringing, the Hendersons enrolled them in both public and private schools. As a result, Mitzi developed friendships with debutantes and daughters of dairy farmers alike. Having a foot in both camps was, as Mitzi described it, “the most beneficial upbringing.”

An old family photo of Ernest Henderson Sr., Mitzi’s father, who co-founded the Sheraton hotel chain with his Harvard University roommate. (Courtesy of Mitzi Perdue)

Until she reached her teens, Mitzi was clothed in hand-me-downs from her siblings. “The idea of getting my identity from buying designer clothes—not going to happen,” she said proudly. Instead, the Hendersons stressed the importance of forming one’s identity through service. “The best life isn’t lots and lots of money; it’s lots and lots of values.”

There is no doubt that the most important influence on Mitzi’s life was her father. Besides instilling extraordinary values in his children, Ernest was a business pioneer with incredible foresight; at the time of his passing, he owned 400 hotels. Despite the family’s incredible wealth, Mitzi recalled: “If I ever wanted anything, my father’s answer was always the same: ‘Earn it.’”

In the 1930s, the real estate business was an absolute catastrophe; hotels were filing for bankruptcy daily. In an effort to transform them into successful organizations, Ernest purchased many of the failing properties. Upon acquiring the assets, his first task would be to gather the entire staff—who most likely feared losing their jobs to new hires—into the hotel’s ballroom. “The first words out of my father’s mouth would always be, ‘Every one of you gets to keep your job. I believe in you,’” Mitzi recalled. As a further testament to Ernest’s devotion to his employees, the first areas of the hotel under renovation would always be the employee dining hall, lockers, and other areas that the public would never see. “My father always felt that a leader’s job was to give people a better vision of themselves.”

Mitzi remembered a moment she shared with her father that, as she described, “deepened [her] soul.” It was a Saturday afternoon, and she was no more than 10 years old. Mitzi wandered into her father’s home office to see him fully immersed in ledgers, books, and paperwork. On such a beautiful morning, her father should have been enjoying a day on the golf course like his friends. When Mitzi asked what he was up to, her father revealed that he was reviewing requests for charitable donations. “He said the most pleasure his money ever gave him was in giving it away.”

In addition to a devotion to charitable giving, the Hendersons also have a deep respect for legacy. As a result, they, as Mitzi put it, “never air their dirty linen in public.” Though the Henderson family has been around since the 1800s, it is nearly impossible to locate a story, or even a rumor, of a public family spat. When asked how this is possible for a family of such stature, Mitzi answered, “One of the things that our parents instilled in us was that jealousy didn’t play a part in how we interacted with each other. Our job was, if someone did well, to rejoice for them, not to be jealous for them. When one was doing well, it enriched all of us.”

Mitzi with her late husband, Frank Perdue. (Courtesy of Mitzi Perdue)

In 1988, at a Washington, D.C., party, Mitzi’s life forever changed. Frank Perdue arrived late and Mitzi arrived early; their schedules overlapped by only 10 minutes. Those 10 minutes soon became the start of an iconic love story that spanned over two decades. At the time, Mitzi lived in California and Frank was based in Maryland. The pair was immediately drawn together; the connection was instant. They found similarities in the trust issues that stemmed from each of their past relationship woes. In the middle of their conversation, Frank’s demeanor changed. He studied Mitzi’s face and paused. Frank said he believed he could trust her. “And I looked up at him,” Mitzi remembered, “and said, ‘I believe I could trust you.’” They spent the remaining four minutes of their conversation discussing what their marriage might be like. Their decades-long marriage grew into the most loving relationship Mitzi had ever experienced.

Today, Mitzi’s focus is to carry on the legacy of both the Henderson and Perdue families. She has written a handful of books based entirely on the lessons she learned from her father, husband, and friends. Once a woman with a debilitating fear of public speaking, Mitzi has grown into a powerhouse presenter, and she has been commissioned to speak across the globe.

If you ever have the pleasure of crossing paths with Mitzi at the airport, don’t expect all of the pomp and circumstance that comes along with being an heiress. “When flying internationally, you’ll find me in coach [class],” Mitzi said. “I’d much rather donate the thousands of dollars for a first class upgrade to charity.”

This article was originally published in American Essence magazine.

Categories
Features Entrepreneurs Lifestyle

How a Girl Suffering From Eczema Became a Skincare Industry Pioneer

If you’ve seen Kate Somerville Cosmetics ads or have seen Kate in magazines or on TV, you would think that she’s always been beautiful and that her life is perfect and always has been. Kate says, “People usually expect me to be ‘silver spoon stuck up.’” But that is the furthest thing from the truth.

Kate grew up on a farm in Fresno, California, with a dad who was a high school football coach who wasn’t in touch with his emotions and a mother who suffered from mental illness and addiction. Actually, it was probably Kate who suffered most.

Kate’s dad was known to all as a great guy. He was beloved by the boys at the mostly black high school where he coached. He mentored those boys and helped them see that there was a good future for their lives. The single moms of the boys he coached were grateful because he helped them keep their sons in line. But at home, he was full of rage, so much so that Kate remembers that no doors were left standing in their house. Her dad was completely unable to cope with his wife’s erratic behaviors or to be there for her.

Kate describes her mother as an “eccentric hippy.” She would go out drinking and partying and then fall into deep depression. When Kate was 9 years old, her mother left her with her dad. But occasionally her mother would call to tell Kate that she was going to commit suicide. It was an emotional roller coaster. For the next year, it was just Kate and her dad living in the barn on their land. She describes it as, “incredibly eclectic and artistic with a beautiful garden, a trailer for a kitchen and an outhouse for a bathroom. I was the only person I knew who lived this way and I’m convinced it was the source of my creativity.”

Kate’s dad moved on, remarried, and started a new family, a family where Kate didn’t fit in. She loved her dad and knew he was a good guy (because everyone said he was), but she felt completely abandoned.

She spent her high school years “couch surfing” with friends and living with a relative, and then in her senior year of high school, she moved in with her boyfriend. All throughout her high school years, her mother would come in and out of her life, and every time she showed up, she brought chaos and pain with her. Fortunately for Kate, her boyfriend’s mother became a strong mentor in her life, providing a sense of stability.

Another important person in Kate’s life was her high school counselor, Mr. Talley. He knew that things were rough for her. He saw her struggling and not fitting in at school. He knew when Kate’s mother was in her life because Kate would get hives and have a painful flare-up of eczema from head to toes, complete with dried, cracked, and oozing skin. Mr. Talley knew that Kate was working, trying to deal with her mother, and suffering through the humiliation of the skin problems she experienced, so she wasn’t able to have a normal senior year. She couldn’t go to the prom or to games or do any of the other things that other kids seemed to be enjoying.

Mr. Talley, with whom she is still in touch today, made a deal with Kate—he would let her leave high school early (she had enough credits to graduate) if she would go to city college, which she did. Kate worked three jobs to support herself while attending college. Her mentor, Barbara Wells, her boyfriend’s mother, taught her the value of unconditional support and believing in yourself. Because she had grown up with horrible eczema, she knew what it felt like to be uncomfortable in her own skin. She had always looked for different remedies to solve her own skin issues, which sparked her passion for helping others do the same. So when a friend who was a dermatologist suggested she get a degree in esthetics, she enrolled in esthetician school and focused all her attention on helping others who suffered with skin problems.

Comfortable in Your Skin

As a result of the suffering Kate experienced with her own skin condition, she wanted desperately to learn what she could do for herself and others who suffered with skin problems. Kate knew intimately the impact of an ugly skin condition on one’s self esteem and confidence level. She had experienced the helpless feeling of her body’s obvious public outcry of eczema. Kate knew better than most that the trauma we experience in our lives takes a toll on our body, mind, and spirit.

While in school, Kate had an idea to work side by side with doctors to complement their services. This was unusual at the time, as most estheticians worked in spas giving facials. Kate created and presented a business plan to a cosmetic surgeon, and shortly after graduation, she opened her first clinic inside one of the country’s top cosmetic surgery offices. Celebrity clients quickly fell in love with Kate’s post-procedure care and began booking esthetics appointments with her.

In 2004, Kate opened her first Skin Health Experts Clinic in the heart of Hollywood. She built a team to help create custom skin care protocols for people of every age, ethnicity, and skin type. They found solutions for those who couldn’t find solutions anywhere else. Word quickly spread through the entertainment industry. Soon, the world’s most famous and photographed faces were coming to Kate for her expertise.

In that first year, one of Kate’s celebrity clients asked her to bottle her clinic super facial so she could take it on location while filming under harsh lights. Kate’s signature product, ExfoliKate Intensive, was born. This was huge because at the time, the skin care industry was dominated with products that were developed by physicians who were predominantly male.

Kate has seen over and over again the true personality of a person emerge as a result of her healing products, like in the case of a young, black teen who came into her clinic one day and couldn’t make eye contact. He had a ball cap pulled way down low over his face, and he kept his face down as he told the receptionist that he was hoping to see if Kate would help him. Kate took one look at him and knew that this was the worst case of acne she had ever seen. The kid told her that he had no money to pay her, but her tenacity kicked in, and Kate was on a mission to heal this young man.

Kate took that teenager into a room and began a healing process that involved him returning twice a week until he was totally transformed. He became part of the family. Everyone in the clinic cheered him on as they watched this young man transform from the kid who couldn’t lift his head to make eye contact into a handsome model and an R&B singer!

(Courtesy of Kate Somerville)

Kate Arrives

As Kate’s business grew, her national reputation as an esthetician and healer grew with it. At just 23 years old, Kate was featured in the front window of Henry Bendel’s on Fifth Avenue in New York. She said, “It was this insane window that said ‘Kate Somerville has landed.’ They had beautiful mannequins who looked like flight attendants.” She arrived in New York late on the day of the launch, and as this farm girl from Fresno pulled up in the taxi and saw the huge display that was her name and her products, she thought she would feel excited. Instead, she felt a huge pressure. She had arrived, but now she had to live up to the hype and maintain this national status.

“My team and I had created this hype before we were actually a big business. I was treating a lot of famous people. I had a vision of the brand early on when I was 20 or 21. So here I am, a young girl with big aspirations, never been to business school. I was an esthetician and a healer. I felt like I was on Mount Everest with fake nails and flip flops,” she said.

At the same time that Kate’s business was starting to take off, her mother was declining. She was living on the streets, was sick, and had lost all her teeth as a consequence of drug use. Kate remembers vividly the night that her products were going to be in the swag bags for attendees at the Oscars. This was huge for her! She was on top of the world. Her products were finally being recognized. But at the same time, she was processing the wild emotions of her mother being in her last days. While preparing to attend the Oscars, she went to a hospice to say goodbye to her mother. By that time, Kate had heard from some of her mother’s friends from high school about what her mother had gone through as a young girl at the hands of her step-father. Kate finally understood that her mother’s addictions were her attempt to medicate her pain in the only way she knew how. Her mother died on Valentine’s Day. Kate was able to forgive her mother and make peace with her before she passed.

By this time, Kate was married and had a son. And although she had a great life, Kate still harbored a lot of anger toward her dad. She would write letters to him and then burn them in order to get the anger up out of her. It was Kate’s marriage to her wonderful husband and their raising a son that led to Kate letting go of the anger toward her father before he passed away. She realized that her mother and father probably did the best they could with what they had.

Kate says that in hindsight, three good things came out of her childhood. First, Kate was exposed to diversity from her earliest memories. Her mother brought home friends who were gay and bi-racial, and her dad often invited the black football players he coached over to the house, so she has always been totally comfortable with people who are different from her. Second, she learned to work hard. She knew that if she was going to be successful, it would be because she worked hard and earned it. She never expected success to fall into her lap.

When asked how she healed from the chaos and loss of her childhood, Kate said, “Emotionally I’ve worked really hard, going to Al-Anon, reading self-help books, and seeing a counselor on my journey to be better and trusting.” Third, Kate has a fierce tenacity. She doesn’t give up. That tenacity served her well when she began her mission of trying to find the right combination of ingredients that would help her, and thousands of others, heal from serious skin conditions. Kate has been on a mission to do that ever since. And heal she has! Her skin is beautiful and radiant, and she has surpassed her goal of helping thousands of others. In fact, she has helped tens of thousands of other people to look and feel like the beautiful people they are.

Kate has continued to grow her business through helping and healing one person at a time. Her products are in all the high-end retailers and are available all over the world. She still maintains her clinic in Los Angeles. She wrote a book called “Complexion Perfection,” and she’s working now on curricula for training and certification for paramedical estheticians who will practice alongside dermatologists.

Kate says that a very small percentage of women get funded for business at this level. She’s grateful for the success she has achieved, and for the people who have helped her get there, but her greatest reward is the people who come up to her crying and saying, “You changed my life when you transformed my skin.”

Q&A

What advice do you give to others about their appearance?

Enjoy youthfulness because no one can have it forever. Your looks right now in your youth, enjoy it. It’s a commodity. It will be gone. Right now you can walk in a room and turn heads. At my age, you don’t turn heads as much anymore. And you know what? If you’re okay inside, it doesn’t matter. What matters most in life is doing whatever makes you feel fulfilled and doing it as much as possible.

What do you think is the most significant way someone can help a young person?

Mentorship is everything—especially for women! The greatest mentor in my life was a woman named Barbara Wells. She was my boyfriend’s mother, and she took me in young. She had unconditional love, but tough love. When I was 20, Barbara told me, “You have a choice of what you want your life to be. You can either dwell on your childhood and the past, or you can make your life what you want it to be.

Having grown up in a chaotic environment as a kid, I didn’t know what choices were available to me. Life felt out of control. Barbara let me know I had a choice and changed my life personally and professionally from that moment on.

What would you say to a young person starting out in business?

People told me my dreams were impossible. I didn’t take it personally. I found a way to defy impossible. Find a way to defy what seems impossible for you.

From a business perspective, it’s not to lose sight of what you’re trying to do. A business will take you over—the sales, the cash flow, etc. If you lose sight of why you’re doing it, it’s not fun anymore. For me, it’s important to connect with clients and stay close to what motivated me to start this—to heal people. Keeping your focus on the mission of what you’re doing!

Also, no matter what industry you’re interested in, have the courage to take the path. When there is a “no” or a slammed door, go the other way, don’t give up. Keep going. There are so many incredibly successful people who failed before they made it.

What would you say to women in business?

Delegation is key! Know what your strengths and weaknesses are and hire the people you need to. I am an esthetician first and business woman second, so it’s important to have the right team in place.

Also, take time for yourself! I love being a wife and a mother and a business woman, but with so much going on it’s important to take time for yourself in order to be able to be your best. Small luxuries like relaxing in a beautiful bath with candles lit allows me to recharge so I can continue to give to my family and my business.

This article was originally published in American Essence magazine. 

Categories
Features Lifestyle Uncategorized

American Polo Star Nic Roldan on Harnessing the Power of the Mind

A polo player must have great control not only of his body, but also over his horse. The two must be able to turn together on a dime. In the ancient game of polo—one of the oldest-known team sports, originally crafted as a mock battle for training cavalry—the speed is fast, the strategy is sharp, and the maneuvers are precise.

With horse power driving the action, the players’ lives are at stake. “People don’t understand … that we literally put our lives on the line every time we step out on the polo field,” said Nic Roldan, current captain of the U.S. national polo team.

He balked at discussing further the dangers or injuries he’s witnessed. “I never like to talk about it or even think about it,” he said. He compared polo players to NASCAR drivers; neither can afford to be paralyzed by fear. “The moment you start thinking about those things and having that fear, it’s probably the moment you need to quit,” he said.

Roldan keeps a tight rein on his thoughts. He directs them toward positivity, gratitude, and achieving his goals. At the age of 15, he became the youngest player to win the U.S. Polo Open. Now, at 39, he not only continues with polo, but also models, has his own apparel line, and founded a property development company. He spoke of the perseverance that’s key to his success.

“There have been challenging moments in my career—where either I’ve lost a job, or I didn’t get hired one year, or I wasn’t on a really good team—and you get really frustrated. You just go through it. I’ve always dug deep and had faith and a strong belief that I could do it. The mind is a very powerful muscle.”

An Early Start

Roldan starts his busy days with meditation and prayer. He takes an hour and a half of peaceful time to himself, and it’s his favorite part of the day. But going to the “office” is pretty good, too.

“Coming to my barn every day and knowing that this is sort of like my office and being able to hang out with these incredible animals, … I’m obviously incredibly blessed,” he said.

Roldan at a meet-and-greet with the champion racehorse California Chrome. (Courtesy of Nic Roldan)

As a fourth-generation professional polo player, Roldan has been around horses for as far back as he can remember. His father, Raul Roldan, played polo for the Sultan of Brunei. His father is Argentinian and Roldan was born in Argentina, though he has lived most of his life in Wellington, Florida.

“What I learned the most [from my father] was his dedication, his passion for the sport,” Roldan said. “He was always extremely humble. I think that was a really great quality of his. He was always very kind. I think at the end of the day, those are the most important things.”

Roldan’s account of what led to his success shows humility as well: “It’s a little bit of luck; it’s having the right team, the right organization, and the right horses under you.”

He says that the relationship with horses is one of the most important parts of playing polo. “What defines an elite polo player is being at-one with your horse, … flowing with each horse in sort of an artistic way, like a ballerina.” It’s not easy to learn that level of synchronization, Roldan said. It’s partly innate, and it also develops naturally by spending a lifetime with horses.

The Horses

A game of polo typically lasts more than an hour, and players switch horses every several minutes. A player must thoroughly understand each horse’s unique characteristics, Roldan said.

For example, some are light in the mouth, so the player must be mindful of how hard he pulls to have the horse respond as he needs. Some horses have more stamina than others. He must be aware of how the horse is feeling that day. “You could have your best horse, but that day he doesn’t feel that great,” Roldan said.

He describes what it’s like taking all this into consideration in the moment: “It’s the relationship with the horse you have to have, the speed and the intensity, the understanding of each horse and the control of each horse⁠—all while you’re trying to hit a ball 25 to 30 miles an hour, [and] you’ve got four other guys trying to chase you. It’s incredible.”

Roldan added: “We don’t just get out onto the polo field and run around like a bunch of chickens without heads. Every play is thought out. … It is really like a chess game.”

Holistic Life

Polo works the mind and the whole body. “The most important thing for polo is having strong legs, strong core, and strong shoulders and upper body,” Roldan said, laughing as he admitted that he listed pretty much every part of the body. “It’s the whole body. … If you look at most polo players, we’re not bulky. You need to be lean, flexible.”

Roldan also exercises his creative side. His mother, Dee Roldan, is an interior designer, and Roldan began working with her on flipping houses as a side project during his 20s.

“My mom has always had an artistic palette. She’s always been very unique and very distinctive in the way she’s dressed and in her designs,” Roldan said.

He set his mind to excelling in this pursuit and started building from the ground up. He founded a development company, Roldan Homes, and recently became a realtor for Equestrian Sotheby’s International Realty.

The polo player is committed to keeping his mind and body in peak condition at all times. (Courtesy of Nic Roldan)

His equestrian experience melds with his real estate ventures. His hometown of Wellington is a large equestrian community, with many housing developments centered on equestrian facilities. One of his projects was a horse barn in the Grand Prix Village that sold for $8.8 million. The stalls are a clean, crisp white, contrasting with black wrought iron. Neat cobblestones pave the passageway through the barn. The staff accommodations are modern and roomy, and the owner’s lounge is centered around a large fireplace.

“As an athlete, your career ends at some point. Thankfully, in polo, you can play until your late 40s at a competitive level. As my career starts to wind down, I have to have other things to do,” Roldan said. “I love to stay busy. I love to work hard.”

Gratitude

He also loves to give back. Roldan has dedicated himself to philanthropy, including working regularly with the Boys and Girls Club in Wellington and Kids With Cancer.

“First and foremost, my motivation is what life has given to me. I feel deep down in my heart that, because of what I was given, that I should give back,” he said. “For me, anything to do with kids is really important.”

At the Boys and Girls Club, he spends time with children who are less fortunate, who need extra support as their parents struggle to provide for them. “We throw pizza parties there. I love going over there and seeing the smiles on the kids’ faces and playing ball with them. We do karaoke. It’s a lot of fun,” Roldan said.

Through Kids With Cancer, he spends time with children who are either going through treatment or in remission. He recalled a boy named Johnny who was in remission. “He was an entertaining little boy to be around. He was always smiling and having fun.”

Roldan keeps his mind on gratitude. “I’m obviously incredibly blessed to be where I am today, to have had such a great career. I get to travel the world, and I get to do something I love, I get to meet incredible people,” he said. It has taken hard work to excel to the level he has in polo, and “there’s the gray times and struggles,” but in the end, “it’s built me to who I am today.”

This article was originally published in American Essence magazine.

Categories
Food Features Lifestyle

Traditional Flavors of the Midwest

The Midwest, also known as America’s Heartland, is home to a myriad of cultures. Immigration, over hundreds of years, has played a key role in developing its diverse food traditions, evident in its variety of delicious dishes—like classic Swedish meatballs, Polish perogies, German bratwurst, and hearty macaroni and cheese casseroles.

Midwest food expert Capri Cafaro hosts the podcast “Eat Your Heartland Out” and regularly features guests from all over this area to discuss its many food traditions. Born and raised in Ohio, Cafaro is well-versed in Midwestern food and the different cultural influences on the region’s culinary scene.

In this interview, she discusses the importance of county and state fairs in building community and showcasing different local foods and agricultural practices. We also talk about unusual dishes in the Midwest, such as “dessert salads,” and the prevalence of farm-to-table schemes, such as Community Supported Agriculture (CSA) programs, which allow city dwellers to enjoy fresh produce from local farms.

This interview has been edited for clarity and brevity.

Q. How do you think immigration has influenced the Midwest culinary sphere?

Midwestern food and culture are incredibly diverse. I often think that Midwestern food is perceived as either bland, or industrial, or just typical fast food. Those things are somewhat true, and have some historical context based on companies like General Mills, Kellogg’s, and Kraft, which all originated in the Midwest. However, Midwestern food has a great deal more depth and variety, precisely because of both the immigration and migration patterns of individuals who have come to the Midwest over the last 200 years or more.

The purpose of my podcast, “Eat Your Heartland Out,” is to show how different immigrants have shaped the face of food in the Midwest—like Germans in Wisconsin, and Scandinavians in places like Minnesota.

Q. Can you give us an example of an interesting Midwestern food tradition that is still practiced today?

One of the things I personally associate with as a food tradition—and something I actually did a podcast episode about—are the Lenten traditions surrounding the Easter holiday, and the fish fries that churches and restaurants sponsor on Fridays throughout Lent.

They each take on the color of their particular communities and the churches they represent. For instance, some places serve macaroni and cheese as a side dish; some serve perogies because they have a larger Slavic community; some serve haluski, an Eastern European type of noodle dish.

They also serve as a way to bring the community together every Friday during the Lenten season.

(Photo credits: Emily Raw)

Q. Are there any distinctive dishes that you would only associate with the Midwest?

The Minnesota hot dish is a landmark recipe from the 1930s that calls for hamburger meat, onions, celery, canned peas, canned tomato soup, and Creamettes—a special Minnesotan macaroni—all to be stirred together and baked. It’s not a typical casserole because it is intended to be the main meal.

Then, there is the runza (a cross between a Hot Pocket and a burger), which is like a meat pie with Russian origins that became very popular in places like Nebraska. There is also Cincinnati chili, a stew-like meat sauce served with spaghetti, that I am not particularly a fan of, but which is very popular in that region of Ohio.

Q. Can you tell us more about the unique Midwest “salad dishes” and how they came about?

Jell-O salads, which can also be served as desserts, originated when it was discovered that bone marrow could be used to make gelatin. This discovery occurred just in time to be featured at the 1904 World’s Fair, held in St. Louis, Missouri, where gelatin was showcased as a brand-new food item.

As mechanization and industrialization came about, women were trying to spend less time in the kitchen and were looking for something that was easy and simple to make in a fast and affordable manner. Recipe books were published by companies in the Midwest, like General Mills, Kellogg’s, and Kraft, as a way to promote this new gelatin product. You can still find these well-used Jell-O cookbooks in many Midwest kitchens.

Jell-O salads remain very popular with hostesses, who find them convenient and easy to make and serve, either as a salad or for dessert. They are also easy to make and transport to church suppers or potlucks.

(Photo credits: Emily Raw)

Q. County and state fairs are a celebrated tradition in the Midwest. What are some typical foods served there?

That depends on where you go. In my neck of the woods—northeastern Ohio—you will always find pasta and meatballs due to the many Italians living here. Perogies are also a popular fair item where there are a lot of Eastern Europeans.

County and state fairs have their roots in agricultural production, in sharing agricultural techniques, and in bringing your bounty to market. You have dairy products that are often on display. For instance, in my area, people line up for the milkshake stands every year at the Ashtabula county fair because it’s the one place every year that you can get the freshest milkshakes in many different flavors.

The places where you really find the local foods at the fair are the ones that are affiliated with a local organization. So, sometimes the local 4-H club [a national youth organization] will run specialty food stands, but you also have fraternal organizations—like the Lions Club, Kiwanis, or Rotary—that will have their own stands to promote local food traditions, as well as to raise money for their various organizations.

Q. What do county/state fairs say about the American ideal of agricultural bounty and the desire to celebrate that?

Even though more and more people are moving out of rural communities and into suburban and urban areas, there is still a large part of our country that continues to rely on rural agriculture. The Midwest, in particular, has always been known as the breadbasket of the nation—even of the world. That’s because it is one of the major grain producers—including corn, soy, and wheat—as well as a major producer of livestock and dairy products.

Fairs have this sense of nostalgia and provide a magnet for urban dwellers to go back to their roots, at least annually—sometimes even if they have never lived in that particular state or county. There is also a sense that, while you may not necessarily be involved or affiliated directly with agriculture, you want to be engaged in supporting it, one way or another.

While farming may look very different today than it once did, the popularity of county and state fairs continues. Our nation’s politicians certainly appreciate that fact when they regularly visit these fairs to meet and greet voters, and to taste the most outrageous new food items, like fried ice cream or doughnut burgers.

Fried Goat Cheese Cherry Balls. The dish originated in Michigan. (Photo credits: Emily Raw)

Q. What do you think about the trend in farm-to-table schemes like the Community Supported Agriculture (CSA) programs that allow urban and suburban communities to enjoy fresh, local produce?

CSAs have been a part of daily life in a lot of Midwestern cities and towns for decades. Nearby farmers and small-batch artisans promote CSAs as a kind of direct-to-household or farmers market activity, and as a way for even urban dwellers to have regular farm-fresh produce. You get your box of whatever produce is in-season every week, or every two weeks. That way you are supporting local agriculture, even if you may not live directly near it.

CSAs are becoming very popular in urban centers across America, not only in the Midwest. I think there is a misconception that the Midwest doesn’t necessarily set trends, but I would beg to differ. These programs are one longstanding Midwestern trend that is now catching on in other places.

Q. Do you have a specific Midwestern dish that you particularly enjoy?

I’m from the part of the Midwest that is highly Southern and Eastern European. So for me, my favorite comfort foods involve pasta. Also, anything that includes cheese, because some of the largest cheese producers are located in the Midwest.

Categories
Features National Parks The Great Outdoors

Scaling the Olympic Peaks

Nate Brown’s deep appreciation for the Pacific Northwest stems from a four-day road trip across the Olympic Peninsula in 2013, during which he surveyed snow-capped mountains and lush forests nestled between the coastlines. An Army mission had brought Brown there, and he was captivated by the landscape that stood before him. After retiring from the Army in 2018, he made it his mission to fully explore the Olympic Mountains by climbing 30 summits within a period of just three years. In September 2021, after hiking over 500 miles and climbing an astonishing 160,000 feet, he achieved just that.

A high alpine lake, aptly named Lake Beauty, in the Olympic mountains. (Courtesy of Nate Brown)

While serving in the Army, Brown had set foot in almost every corner of the United States but had not traversed the Pacific Northwest. So after a break from active duty, he decided to re-enlist under the condition that he be placed in Washington. Stationed at Joint Base Lewis-McChord, southwest of Tacoma, Washington, Brown was blown away by the natural beauty of the mountainous terrain. When his mission ended in March 2018, he was ordered to leave his base and serve at a different location—but he politely declined. After 13 years of service, Brown deemed it time to spend the rest of his life in the picturesque Pacific Northwest. Since then, Brown has adopted Washington as his chosen home with no plans to ever leave.

A Passion for Mountaineering

Veterans from Veterans Expeditions climbing to the summit of Mount Hood, the tallest peak in Oregon. (Courtesy of Nate Brown)

While in the Army in 2015, Brown was trained in technical alpine climbing by The Mountaineers—a nonprofit community on a mission to share knowledge and encourage others to partake in outdoor activities such as alpine climbing, mountaineering, wilderness navigation, sea kayaking, and snowshoeing. Brown’s class lasted for about six months and took place in the evenings at the community center. Students learned technical alpine climbing theory before going down to Mount Rainier for a few weekends a month to put their knowledge to the test.

The most important thing Brown learned was that in order to improve in technical alpine climbing, he needed to find a core group of climbing partners whom he trusted. An individual’s fitness level is important to take into consideration. According to Brown, finding someone with approximately the same fitness level is best, so nobody struggles to keep up during a climb. Another key factor is having good judgment: many people encounter “summit fever” and become adamant about reaching the top regardless of conditions. That mentality presents many hazards, not just for the individual but for the entire group. Lastly, remaining humble is key. As Brown explained, “no matter how much you know and how good you are when you are in a contest between you and the mountains, the mountains will always win.”

A group of veterans from Veterans Expeditions on the summit of Mount Saint Helens in a winter storm. (Courtesy of Nate Brown)

While still on active duty, he discovered Veterans Expeditions, a Colorado-based organization that encourages veterans to explore the outdoors. “They [the group] would come to the Pacific Northwest every now and then and climb mountains, like Mount Rainier and Mount Hood,” he said. One day, Brown reached out and offered to accompany them as a photographer on their trips, taking pictures of veterans that they could keep or give to sponsors. So Brown connected with the group and started climbing peaks with them—as “the guy in the background with the camera,” he laughed.

After a year or two, Brown was asked whether he would be interested in leading some trips of his own, as he was more experienced in mountain climbing. So in 2020, Brown led a three-part volcano climb series involving beginner-friendly treks to Mount St. Helens, Mount Adams, and Mount Hood. He and two other experienced mountaineers assumed leadership of groups of eight veterans each. The entire expedition lasted a few months, and the leaders taught veterans important skills like how to use ice axes and wear crampons (metal traction devices that attach to shoes, improving snow mobility).

The Olympic Mountain Project

A sunlight forest valley in the backcountry of the Olympic mountains. (Courtesy of Nate Brown)

In May 2019, Brown decided to embark on a new endeavor. A friend asked him what his favorite place in Washington was, and Brown instantly replied the Olympic Mountains. But as they sat down and peered at a giant folding map of Washington, Brown observed that though he claimed it as his favorite place, he hadn’t ever fully explored the Olympic Peninsula. “I realized I had really only been on the outside edges—because the Olympic Mountains are a circular cluster,” he explained. “I should climb enough mountains spread out throughout the entire Olympic complex to say without a shadow of a doubt, I have seen the Olympics.” He immediately started planning his project. He set out to explore 30 mountains, not only from the outer edges but also from the hard-to-reach interior areas.

Through the expedition, Brown, who has a full-time job working for a federal government agency, also hoped to raise awareness of the issues facing the Olympics, including underfunding and climate change, by partnering with Washington’s National Park Fund (the official philanthropic partner of the three major Washington National Parks including Olympic National Park) and donating 25 percent of the profits from selling his photo prints to the organization. He wanted to use those funds to support the organization in keeping the parks open for all to enjoy.

A deer in the Olympic forest. (Courtesy of Nate Brown)

Planning such an extensive project was no easy feat; Brown admitted that he spent more time researching than actually climbing the mountains—as the inner mountain peaks were relatively uncharted. Of the 30 peaks he would climb, only four of them had trails leading to the top. Brown had to research the rest and plan for unexpected obstacles as much as possible, hoping to ensure safe paths through the wilderness. After many hours and days poring over various maps of the Olympics, he finally mastered the layout of the mountains. “I don’t even have to reference a map anymore. I have it memorized,” said Brown.

Cruising Through Rocky Paths

In 2020, Brown was hit with an unforeseen predicament: the pandemic. National parks faced extended closures from April to July, due to measures set forth by the Washington governor. According to Brown, those months are considered prime climbing season; as some of the snow has melted, travel is easier and the risk of avalanches is low. During that time, he also had difficulty convincing climbing partners to join him on his trips, which sometimes required hiking 60 miles just to climb one peak. As a result, he went on several trips by himself. Brown’s drive to achieve his goal of exploring the Olympics was the fundamental factor that led him to continue his great expedition. “This is my favorite place in the entire world, and I’m going to see the whole thing. I just needed to see it through,” he said.

Mountain climbers often travel in groups for safety. On his trek up Mount Olympus, Brown was accompanied by six of his friends, and together they formed glacier rope teams. A six-person team is the standard for safe glacier travel, Brown explained. “If you had two ropes, each rope would have three people on it—then you can get yourself out of any tough situation,” said Brown.

A black bear in the Olympic forest. (Courtesy of Nate Brown)

His mountaineering project lasted for nearly three years, during which time Brown encountered much wildlife, including black bears, elk, and marmots. “I encountered so many bears that I would come to be completely numb to them,” he laughed. He explained that there are mostly black bears in the Olympics, which are often less aggressive than grizzly bears. He also photographed pikas in the Cascade Mountains. Brown said that he even spotted paw prints belonging to mountain lions, though he never saw one in the flesh.

When he’s not climbing mountains, Brown is often seen, camera in hand, capturing the beautiful landscapes of the Pacific Northwest. He admits that on any given trip, he shoots a minimum of 300 photos. On longer trips, it’s not unusual for him to return with upwards of 1,000 photos. The pandemic has allowed Brown ample time to revisit images and reflect on the memories and places he captured. Through this, he discovered photos he had previously overlooked. 

The 30 Peaks

The path to success is seldom smooth, and Brown learned that there are many unforeseen obstacles even after extensive planning. Bodies of water are typically represented on maps by squiggly blue lines, but one never truly knows whether those might represent a creek, a two-foot water ditch, or a raging river, Brown admitted. The seasons also play a big part in the depth and intensity of water features, with spring bringing increased water flow compared to fall when water tends to evaporate more quickly. “There were several times where I got to a point where I had to cross this body of water and there was no safe way to do it,” said Brown. He would have to turn around and reevaluate his plan, or completely remove a peak from his list and replace it with another one. “That was a benefit of choosing my own peaks—I got to move the pieces around as I thought fit,” he said.

Upon visiting certain peaks in the summer and revisiting them in the colder months, Brown noticed striking differences in appearance and captured them through photos. A mountain slope usually covered in bushes, shrubs, and small trees would appear entirely flat in winter, buried under a thick blanket of snow. The few trees that remained uncovered would take on different shapes, blown by icy gusts and frozen in place. 

Trekking across the snow. (Courtesy of Nate Brown)

Brown carefully handpicked the 30 peaks, making sure they spanned the entirety of the Olympics, but he had to consider many factors to make the expedition achievable. He said that the Olympic Mountains are known for having brittle, crumbly rock composed of ancient seafloor, so the danger of rockfall is always imminent, especially during vertical climbs. Whenever possible, Brown and company would climb side-by-side, so no one would be in front of another. The few times when this wasn’t an option, whoever was behind would hide in a cubby, or hole, while the person in front climbed up, stopped, and gave the all-clear. Communication was very important in those instances; otherwise, said Brown, one might send rocks flying down onto the person below.

A glacier-fed alpine lake in the Olympic backcountry, with McCartney Peak behind it. (Courtesy of Nate Brown)

In early September 2021, Brown concluded his expedition by climbing Mount Steel. As he stood at the summit over 6,000 feet above, the sun rose from behind the distant mountains and thick clouds swirled down below. “I stood eye to eye with each of the peaks I had climbed previously. It felt as though they were all standing in silent unison, giving me this one last moment to forget about everything below. One last morning where for a moment, nothing else existed; just me and the Olympic Mountains I have spent so much time in,” Brown wrote in a Facebook post. He scanned the horizon, naming and thanking each peak for seeing him safely up and down its jagged slopes. After climbing over 160,000 feet and traversing 500 miles, Brown had safely and proudly made it to the finish line. He felt relief and gratitude. Although the adventure ended, Brown would never forget his time in the Olympic Mountains, and the photos he captured during his journey would remain a testament to his accomplishments.

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Features

Milton Hershey’s Philanthropy

One could say that philanthropy is good for the nation and good for the soul.

In fact, philanthropy is a key component permeating the backbone of America’s success: American communities have benefited from private initiatives long after the benefactors have passed on.

Such is the case with one of America’s most beloved innovators: Milton S. Hershey. The wealthy industrialist invented legendary chocolates known the world over. However, Hershey’s legacy of philanthropy started with a belief in moral responsibility to others in need. “What good is money unless you use it for the benefit of the community and of humanity in general?” he was quoted as saying.

Milton 1887. (Courtesy of Milton Hershey School)

Born in Pennsylvania in 1857, Hershey had experienced hunger and poverty throughout his youth. Although loved, Hershey was accustomed to a routinely absent father. With limited choices, he left school at 14 and began a series of apprenticeships; he found success in the candy making industry 12 years later with his own business, Lancaster Caramel Company. It was his thriftiness, ingenuity, and hard work that placed Hershey in a position to give back. After selling his caramel business for $1 million in 1900, he made plans to build the Hershey Chocolate Company near where he grew up in Derry Church, Pennsylvania. There, he could mass-produce affordable, yet delicious, milk chocolate candies; create employment opportunities for others; and utilize the rich, creamy products from the dairy farming community.

Without heirs, Hershey and his wife Catherine dedicated their lives to philanthropic opportunities through the creation of the Hershey Theatre, the Hershey Amusement Park, and the Hershey Industrial School. The latter started out as an orphanage on the old homestead in the early 1900s. Today, Hershey’s legacy lives on as thousands of students have benefited from attending the well-endowed Milton Hershey School (as it is now known), a cost-free, private school for boys and girls from low-income families. As a home and school, MHS covers 100 percent of the cost of medical, dental, and psychological care, housing, clothing, food, extracurricular activities, and more for its students, allowing them to focus on their personal growth. This year’s enrollment consists of 2,000 students.

MHS Elementary school student enjoying art class. (Courtesy of Milton Hershey School)

Josh Kelly, like so many students before him, comes from an adverse background. Students who experience neglect, poverty, or negative environments apply for free admission and find themselves on a new path of opportunity. Kelly, a bright senior who hails from Philadelphia, plays ice hockey, works as a lifeguard at the school’s pool, and plans to further his education in the field of business or finance after graduation.

“When I was younger, my dad was never around. I was getting into trouble because I didn’t know how to express my emotions of anger very well,” said Kelly of his time as a troubled 1st grader. He and his older sister arrived at Milton Hershey School to get away from home and school dilemmas. Upon arrival at the Milton Hershey School, Kelly credits his elementary school houseparents for their tremendous influence on his emotional growth and well-being.
“They always push you to do better because they want you to succeed,” he added. “I didn’t have parent figures, so to speak, so they really set me up for a better future.”

Houseparent with students. (Courtesy of Milton Hershey School)

A better future, asserts School Historian Susan Alger, is why Hershey’s visionary ideals led him and Catherine to contribute to and support an institution like no other—a private establishment that not only educates but offers support and balance in family life.

“Students can relate to Milton Hershey’s story, who experienced a meager existence in a dysfunctional family. He wanted students to be useful citizens with stability,” Alger explained. “He just always said he wanted to get away from the idea of institutions and give them a happy life.”

In the beginning, Hershey’s Industrial School was an all-male enterprise. Aside from studies, everyone helped with daily chores, from gardening to milking cows. And the school grew in numbers. Being completely self-contained with truck patch farming, the students and employees grew everything they needed.

After Catherine Hershey passed away in 1915, Milton Hershey endeavored to be more involved in all aspects of the school’s success, providing opportunities in trades for students and financially ensuring needs were met.

According to Alger, his direct involvement of care and concern for the school was essentially fatherly. Being a bit sentimental and shy, Hershey would take boys for rides in his car and visit their student homes. Hershey was quoted as saying, “If we had helped a hundred children it would have all been worthwhile.”

Even during World Wars I and II, the school continued its deliberate mission to educate youth from troubled homes. Originally, the Deed of Trust allowed boys ages 4 through 8 to attend if the father was deceased; however, about the time of the Great Depression, the age restriction expanded to ages 4 to 14 with either mother or father deceased. Even when enrollment was down during World War II, it was due to those who chose to serve. “Close to 1,000 served, and we annually honor our Gold Star alumni who gave their life to service,” Alger stated.

While other philanthropists, in their generosity, give away partial or complete estates after their passing, Hershey was different. “He gave the bulk of his entire wealth while still alive,” Alger said. With the success of the Hershey Chocolate Company, Hershey quietly and humbly transferred the entirety of his company’s shares in 1918 to the school. But this fact was not known until a few years later.

With heart and will bent toward benevolence, Hershey was motivated by his own upbringing but also motivated through innovation.

“I wanted to get away from the idea of institutions and charity and compulsion, and to give as many boys as possible real homes, real comforts, education, and training, so they would be useful and happy citizens,” he said of his school. “Most of them [students] have better chances for character building and education than ever before. Perhaps they don’t have the chance to make as much money as some individuals have made, but they will lead to happier lives.”

Milton Hershey with children. (Courtesy of Milton Hershey School)

Historical records and oral histories indicate that Milton Hershey was a fair man. “He always gave the benefit of the doubt. As a problem solver, he wanted things to be right and ethical. He wanted people to live honestly.”

And unlike his contemporaries, she added, Hershey was grounded. As an example, in comparison to other wealthy philanthropists like the Fords, Wrigleys, and Vanderbilts, Hershey built a modest yet graceful home, High Point Mansion.

And though Hershey passed away in 1945, his innovative school continued to cultivate an education that helped hundreds of students. In 1977, the founder’s original dreams expanded, admitting girls from disadvantaged homes or tragic backgrounds.

“My dad tragically died when I was 4 years old,” said Christine Cook, a recently retired kindergarten teacher of 35 years at the Milton Hershey School.

Cook remarked on her own journey as the first female to graduate.

“I arrived in 10th grade as a sophomore from Philadelphia. We were taught intangibles—to work hard and to be kind. And we were taught tangibles like milking cows at 5:30 in the morning on the coldest of winter days or in the middle of the summer with temperatures soaring above 100 degrees. This is good, character-building stuff.”

Even if students didn’t like the chores, it was part of the overall experience. But Cook admits she was fortunate. Other students came from families with tragic, even abusive, backgrounds. Leaving family behind and starting fresh can be extremely challenging for the students and their families.

“I remember it being difficult for my mother. It was a tough decision, but a great one. So many parent supports exist today that help families experiencing feelings of guilt, […] giving up their children even though the school provides them with better opportunities,” Cook continued.

She would know. Before Cook graduated as the first alumna in 1981, she had played field hockey, basketball, and softball. She was a member of the school’s band, earned a spot in the National Honor Society, and held positions in student leadership. She graduated from college and returned to the school to teach the hallmark values, ideals, and integrity so instilled from her own experiences at the school. Cook believes that if Milton Hershey were alive today, he would be impressed by the vast majority of alumni who have successfully graduated and are employed in solid leadership positions. The school’s alumni have surpassed 11,000.

Cook was named the Alumna of the Year in May 2021, and she attests to the amazing honor of being a student. Her experiences led her to contribute in many ways to countless others who came through her classroom. In fact, she taught just under 500 students over her 35-year tenure.

“Hershey’s idea of success was making your mark in society in a positive way. A successful person is one who helps others. Hershey was big on helping the other guy, making the world a better place,” Cook added.

When her students graduate, she makes a point to stay in touch with those who are considered “Lifers”—having attended from kindergarten through their senior year. For the seniors, she invites them over to her house, cooks a homemade meal, and breaks out photos to share memories. When a Lifer graduates, she makes sure her congratulatory card includes a copy of his or her kindergarten report card.

“As you graduate, you understand the needs of the kids; it makes you work harder. I would tell my kindergartners that they attend the best school in the whole wide world.”

These kids are the lucky ones because no other school subscribes to what Milton Hershey stood for, she added. He left a mark in the world and lived up to his words.

Christine Cook, former kindergarten teacher for 35 years at MHS. (Courtesy of Milton Hershey School)

The philanthropic mission of Milton Hershey has been good for the students and employees. As School Historian Alger put it, “There’s one quote of Milton Hershey that sums up what he wanted, and it’s what we still do today: ‘One is only happy in proportion as he makes others feel happy and only useful as he contributes his influences for the finer callings in life.’”

It’s an adage that Kelly appreciates. Every year, he and the other students become philanthropists of sorts. With community service days, they learn to give back, too. He appreciates the opportunities awaiting him after graduation, thankful for the founder he never met who helped turn his life around.

If Milton Hershey’s philanthropic success continues from within the hallways of his hometown private initiative, it will be good for America, for his legacy of education lives on with students long after they graduate. One could say his gratefulness and generosity echo beyond the grave: “I hope to see the school carry on to new heights. After a man dies, he cannot spend his money, and it has been a pleasure for me to spend mine as I have done.”

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Features

Discovering Maine with the Man Who Talks to Everyone

Jim Burch, the founder of Discover Maine Magazine, is not a shy man. Raised in Bath, Maine, he realized early in life that he could talk with anyone and everyone. It was for that reason, perhaps, that he excelled in sales, which requires extraordinarily thick skin. In his 20s, in New York City, he trained himself to sell by phone, offering health food products to shops across the country.

The Discover Maine magazine. (Tatsiana Moon for American Essence)

When he came back to Maine in 1985, he worked for a company selling “reader ads”—small blocks of text sold to businesses that were then included in full-page newspaper ads pre-purchased by the ad company. These early experiences gave him the confidence to embark on a path that would eventually lead to the creation of “Maine’s Original History Magazine,” which has been going strong for 30 years.

Discover Maine publishes eight regional editions per year, from Aroostook County to York. It’s a free, glossy, 8×10-inch magazine that has about 60 pages per issue and is distributed to around 2,000 “drop points” in each region, with a print run of 15,000 copies.

The bottom halves of most pages contain ads purchased by businesses within each region. It’s the top half of each page that has made the magazine a much-loved and eagerly awaited periodical. Each edition is filled with the history of the towns of that region, going all the way back to colonial times.

I found the 2021 Southern & Coastal Maine Edition, published in October, a very timely edition, with what might be a comforting article about “Brunswick’s Great Snow of 1717” by Charles Francis. Comforting in the sense that we hope that the snows this year are nothing like the storms described in the article.

Francis stated that the town of Brunswick was hit by four snowstorms in a row, with the last one so large that Puritan leader Cotton Mather wrote, “As mighty a snow, as perhaps has been known in the memory of man, is at this time lying on the ground.” Francis added, “Immediately after the worst of the great storm, snow to a depth of five feet was reported as routine. Drifts of fifteen feet were common.”

Burch started the magazine in 1991 after experimenting with flyers filled with reader ads that he sold to businesses. He knew that he needed to offer something more to the people who would read his publication, so he decided to include articles about the history of Maine.

He bootstrapped the business, selling the ads himself, and assembling the magazine on his living room floor. “It was a lot of work,” he told me.

He found two freelancers to write the stories and slowly expanded. Now, after 30 years, he has a staff of five and an office in Portland’s Old Port managed by his son Dennis. The magazine is a success, both financially and as a product of value to his readers. Prior to the Covid outbreak, his revenues were over half a million dollars. They’ve decreased a bit because of the economic impact of the last two years, but it’s especially impressive that his revenues are still high considering the downgrades that many print publications have had to make in the last two decades.

The revenue is a good thing, but for Burch, the most important aspect of his business is that the magazine has proven to be a lasting inspiration to its hundreds of thousands of readers in Maine and a special set of about a hundred subscribers across the country. One out-of-state subscriber wrote:

“Maine is a love affair you never get over. Thank you for publishing a terrific magazine. P.S. The magazine I have went from Maine to California to Florida to Connecticut.”

I asked Jim what he thought was the core value of the magazine, and he replied, “Home-town pride. Maine pride.” He added:

“Maine people love their state so much, and that is what drove the magazine, and me, to create it. Because I knew that Maine people have such pride in our state. That’s what kept my vision strong. I love Maine. I think most Maine people do too. The more north you go, the more love people have for our state.”

Burch isn’t speculating about the attitudes of Mainers. He’s traveled all over Maine and has been on almost every road in the state over the decades, developing a huge list of distribution sites or “drop points.” His market research was hands-on.

“The way we know how extremely popular the magazine is, is when we’re out distributing it. We’re going into the stores and the restaurants and the diners and barbershops and places like that. And as you’re walking in with a pile of magazines that you’re going to drop off, people are saying, ‘Oh, can I have one of those? I love that magazine.’ They collect them. They don’t throw it away. It’s history, so it’s timeless.

“If you grew up in Mars Hill, and you’re eating at the Mars Hill Diner, and you see copies of an Aroostook County edition of the magazine, with stories about Presque Isle, Caribou, Mars Hill, Fort Fairfield, you want that. And you keep it. People actually collect our magazines. I was at a flea market north of Searsport, and I’m looking at a booth, and he’s selling the magazines. It’s a free magazine, and they’re charging five dollars for it, and they’re selling them. And another guy is selling our magazines for 10 dollars online. And it says ‘Free’ right on the magazine.”

Jim’s business plan when he started was bold. In the beginning, when he distributed the magazine, he would visit the advertisers because, for the first 20 years, they didn’t prepay for their ads. The company took a risk and allowed advertisers to pay when the magazine was distributed. Now, around 70% of the advertisers prepay. Ninety percent of them are repeat customers, although the staff constantly push for new advertisers.

“I love calling new businesses,” Jim said. “Three years ago, we were doing the Aroostook County edition, and I just wanted to get back on the phone and see if I still had the magic. Over the course of six weeks, I sold 90-plus ads. I couldn’t believe it, and I had so much fun.”

Of course, it helped that almost all of the businesses knew about the magazine.

The magazine has become a Maine institution. At the 2021 annual Maine Policy Institute fundraiser that honored L. L. Bean’s granddaughter Linda Bean for her charitable work in the state, Bean insisted that Jim sit at the head table. In her remarks, she pointed to him and thanked “Jimmy Burch” for his great work with Discover Maine Magazine.

Jim started out as a salesman with grit, a good Yankee salesman who could talk to anyone. He still can, in fact, but he’s most proud of how the magazine’s historical content has been valued by the people of Maine.

“I feel like I’m contributing to the heritage of our state,” he said. “That’s my biggest joy, that when I die, in my obituary maybe, they’ll say something about that.”

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Small Farms Features

The Farmer Who Skis Upside Down

If honeybees could ruminate on the idea of skis, they might be jealous of Dan Marion. To travel through the air on skis, with one’s head pointed at the earth, and to then win a silver medal for doing so, is something that honeybees simply cannot attempt. Fortunately, they’re content with making the honey that Marion and his team at Fresh Pickins farm package into jars to sell to customers in Southern Maine.

Marion won his medal at the North American Open Pipe Finals on February 24, 2008, in Breckenridge, Colorado. He was 21. For those familiar with the sport, which is rather like skiing in a huge skateboard park, but much faster and much higher in the air, Marion won the silver “with a 9, a switch 7 and an alley-oop flatspin.”

His mother, Vicki, was not at all surprised that he won the silver medal. She and her husband, Peter, put Marion on skis when he was 2 years old and watched him grow in skill until he started racing at age 10, and then entered the world of sponsored, pro-skiing at 17 when he graduated from Windham High School. He competed in events all over North America, including ESPN’s Winter X Games, where he finished third at the 2009 World Skiing Invitational (superpipe) in Whistler, British Columbia, in Canada.

Although Marion kept skiing professionally until 2012, his life and career were upended in 2008, when he met a fellow skier named Abe at the Open Pipe Finals. Abe Zacharias was from York, Maine, and they discovered that they had the same friend group back in Maine. They also had parents who loved the land. Dan’s parents were naturalists and beekeepers, and Abe’s father owned Zach’s Farm in York.

Dan Marion on his tractor. (Michael Clark)

As Marion recalls, “My passion for farming and ambitions to start my own farm had me trading him a pair of skis for flower seeds the following week. Before I knew it, I was scribbling and rescribbling business plans and budgets while frequently finding my thoughts wandering to the upcoming summer.”

Since one cannot easily ski when the snow melts, Marion recruited his cousin Elliot to help him plow the fields of his grandfather’s land in Limington, Maine. He was planning to plant flowers to sell at farmer’s markets in Southern Maine. His efforts were complicated when his cousin “came down with one of the worst cases of poison ivy” that Marion had ever seen. He discovered that the entire farm was covered with poison ivy. But, since Marion was immune, he kept plowing and planting and attended as many farmer’s markets as he could. Marion was joined by his mother and more helpers as time went by. They grew 30 varieties of flowers, including sunflowers, zinnias, amaranthus, green mist dill, eucalyptus, and even basil.

Marion had obtained a degree in Environmental Science and had a big picture, macro view of farming. With Fresh Pickins Farm doing well in Limington, Marion hired a young lady and snowboarder named Dominic Thibault. Thibault was skilled in marketing and design and had a degree in Scenography, “the practice of crafting stage environments or atmospheres.” Her work and designs can be seen in many plays, including the 2021-2022 run of the play “Le cas Joé Ferguson” at the Théâtre du Trident in Quebec.3

Thibault is a “detail person” with strong organizational skills. She and Marion also share an intuitive sense of what is right for the land. In 2015, Marion, Thibault, and Vicki decided to lease 20 acres of the Ram Island Farm property owned by the descendants of P. Shaw Sprague. The land sits on the ocean in Cape Elizabeth and has proven ideal for Fresh Pickins, and is closer to the markets of the Portland area. They moved the operation from Limington, leaving the honeybees in the careful hands of Vicki in Windham. They currently use about five acres of the Ram Island property.

Thibault has helped rebrand Marion’s venture, dropping the word “farm” from the name, and has created a new look and feel for their website and the designs of the many flower and herb-based products they sell in local stores. They have branched out from the original crops of flowers, although flowers are still a mainstay, with the farm supplying as many as 600 bouquets a week to Whole Foods and many more to other vendors and markets.

Their venture into value-added products like lip balm, honeys, and skin creams has been very successful and has provided year-round income since the products are not perishable. Marion and Thibault also spend time engaged in sustainable wild foraging for plants like wild ramps and the Chaga medicinal mushroom, which they sell under the Fresh Pickins label.

Fresh Pickins products. (Natalya DeSena)

The farm’s off-season products are developed with a particular demographic in mind: for those who pursue an active lifestyle like surfing, skiing, or hiking. The formula is working, and in 2021, revenues grew by 60 percent. Marion employs 10 summer employees, most who came without advertising, all who returned for a second season in 2021. The staff has become adept, to the point that Marion and Thibault could step away, and the farm would continue to run. They’re now focused on building the brand and strengthening community relations.

I was impressed with Dan’s dedication to his work, a work ethic that seemed to match his first career as a professional skier. Hard work is good, as bees will affirm, especially for farmers who ski upside down. But I was even more impressed by Dan’s sensitivity to the land. We had a fascinating discussion about his view of the land as a living organism and the humbling experience of working with the land as a partner, and the importance of being aware of what the land and the plants needed. Our conversation grew quite metaphysical, and Marion told me about a watershed experience he had in 2017:

“I once had a clear moment that, as a farmer, I had a big responsibility. That I’m the bridge between the land and the food or the medicines that people need. I’m the one that is harvesting the fruits of this organism. It wasn’t meant to be scary. It was just to let me know that that’s what I was, and it was a big responsibility. That shaped me.”

After 13 years of farming, working 10-hour days, six days a week, Marion’s efforts, joined by the work of his mother, Vicki, his partner, Thibault, and their excellent staff, have all demonstrated that attitude and creativity make a huge difference.

Marion and Thibault keep their spirits and imaginations fresh by “adventuring” between the months of December and March. They hop in their specially outfitted van and travel far and wide, researching farm and product ideas, hiking in the wilderness, relaxing and meditating, and yes, sometimes, if they’re in the mood, skiing upside down.

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Features

Honoring and Protecting Life

In October of 2009, Linda Znachko heard a news story about a baby who had been abandoned in a dumpster. Like many, she found this story to be deeply troubling. She didn’t realize, though, that its effect on her would change the trajectory of her life. She made one call, and another, and then ultimately a series of calls. Her work to provide acknowledgment for every human life and to comfort “those who mourn” had begun.

Znachko’s resolve was that no baby should die without a name and proper burial. She established He Knows Your Name Ministries in Indiana and its website, HeKnowsYourName.org. Through the website, she has worked to ensure that every baby who dies under similar circumstances receives a name and that a celebration of life is held. Her book, “He Knows Your Name: How One Abandoned Baby Inspired Me to Say Yes to God,” was published in 2016. She explained that when she talked with a coroner and learned that there was no provision for babies who died in tragic circumstances to be acknowledged and respected, her life’s mission became clear.

Another service of Znachko’s nonprofit, Cuddle Cots, provides a unique gift to grieving families. 25,000 still births occur each year. Many hospitals are not prepared to serve the needs of these deceased babies’ families. Cuddle Cots are equipped with a cooling method that provides the gift of time to grieving families. The family can dress the baby, take footprints, take photographs, and just share the physical presence of the baby, for the longest time possible. “It’s my goal to lift the stigma of loss and help families grieve in a healthy way,” Znachko said. Cuddle Cots allow families to have the baby’s physical presence with them through much of the mother’s maternity stay. This facilitates closure and helps to set grieving families on the path toward recovery. The Bible says, “Blessed are those who mourn, for they will be comforted.”

Znachko worked with one mother who, under great stress, had taken the life of her own baby. Ultimately, Znachko made all of the arrangements for this baby boy and officiated his memorial service, allowing the broken-hearted family to honor him and begin the difficult path toward recovery. The mother has now committed herself, even while serving a 12-year prison sentence, to helping others prevent the tragedy that her baby and her family experienced.

National Safe Haven laws provide for parents to be able to deliver their babies to hospitals, and in some states to other places, too, like fire stations, with “no questions asked.” If the babies are not injured, the parents will not be prosecuted. These laws are unique to each state. Some states have a form for both parents to complete, primarily for medical purposes, but this form is optional. The National Safe Haven Alliance maintains a 24/7 Crisis Hotline at 1-888-510-BABY (2229). Their website is NationalSafeHavenAlliance.org.

Anonymity, to some degree, is provided by NSH laws for parents under stress. However, some parents, for whatever reasons, may need even more anonymity than they perceive in the NSH process, which calls for them to personally take their infants to a hospital or other facility to relinquish them. These parents in distress may need complete anonymity, in order to move forward in a constructive way.

The Safe Haven Baby Box program, shbb.org, tries to meet this occasional need for complete anonymity, for whatever reasons parents may have. With the SHBB program, distraught parents can take their newborn infants to a hospital or firehouse and place the babies into a completely anonymous “safe chamber,” allowing medical personnel to provide relatively immediate care.

The chamber provides a comfortable bassinet for the infant. It contains an alarm system that alerts personnel inside the establishment that a baby has been placed in the chamber—but to the parent and the infant, the alarm is silent. The safe chamber is checked daily by facility staff, as a double-check. Callers to SHBB’s Safe Haven Crisis Hotline also can be assured of complete anonymity, “if they desire it.” The number is 1-866-99BABY1 (992-2291).

Znachko sees the influence of “a higher power” in her work to partner with the Safe Haven Baby Box program. The complete anonymity that it provides may make the difference between life and death for a child whose parent is stressed to the point of considering infanticide. The SHBB program has achieved a strong success rate in Znachko’s home state of Indiana. Representatives of nonprofit organizations who share her commitment to preventing avoidable tragic infant deaths are now studying the program for possible implementation in their own states.

The successes of the Safe Haven Baby Box program have led to several states adopting it—Arkansas, Florida, Ohio, Oklahoma, New Mexico, Louisiana, and Pennsylvania. They have chosen to enhance National Safe Haven laws with the complete anonymity provided by the SHBB program.

“As we learned from the mother mentioned earlier, who killed her baby,” Znachko said, “if mothers at the height of their panic and distress know that they have a safe, reliable, and completely anonymous way to place their baby into the hands of those who will care for the child, without facing prosecution for making a heartbreaking decision, I believe it will be possible to save the lives of thousands of babies every year and also to spare these mothers lifelong pain and remorse.”

Znachko has found her collaboration with the Safe Haven Baby Box program to be particularly meaningful. She learned about SHBB through the death of a baby whose body was found by a hiker in December of 2014. When the news story aired, the baby was shown wearing a Vincennes University Aviation Department sweatshirt. Criminal investigators hoped that the sweatshirt might lead to someone coming forward to identify the parents. Znachko explained that when she saw the news report, she knew immediately that she would name the baby Amelia, for Amelia Earhart, because of the words on her shirt.

Monica Kelsey, founder of the Safe Haven Baby Box program, subsequently invited Znachko to testify before the Indiana Senate and House of Representatives. “I wanted to help them understand that abandoned babies are far more than mere statistics or numbers. They’re human beings,” Znachko said. She showed the senators and representatives Amelia’s footprint. “You may not have expected to have anything in common with an abandoned baby,” she told them, “but you do—because you have a footprint, and so does she.” Kelsey observed the impact of this message on the legislators. They subsequently voted to enhance National Safe Haven laws by incorporating the SHBB completely-anonymous-surrender service into Indiana’s protection for infants. Kelsey subsequently incorporated baby Amelia’s footprint into the SHBB logo.

Znachko and her husband, Steve, have five children, four of whom are adults. In 2020, Znachko’s work for babies in tragic circumstances took a personal turn. She heard from an adoption attorney who was looking for adoptive parents for a baby girl who was critically ill. Once the attorney realized that the baby wouldn’t be adoptable because she had extensive brain damage and was expected to die, he phoned Znachko to inquire if she would take care of the child. She thought he meant taking care of the baby’s final arrangements in the way that she usually does, but the attorney explained that he was asking for more than this. He was asking her to become the baby’s legal guardian, for as long as she survived. Znachko stepped up.

After learning the physician’s recommendation that the baby be taken off of life support, Znachko agreed to allow that to be done, but she wanted to spend time with her first. She said that Neonatal Intensive Care Unit staff give babies who will be adopted the description “BUFA,” meaning “baby up for adoption.” Originally, the attorney had thought that she might be adoptable, so Znachko realized that the baby girl had never been named. She told NICU staff that the baby’s name was “Abigail,” and that she should be called this, and that she wanted Abigail to be dressed in a sleeper, rather than only a diaper. The next day, Znachko and her husband went to the NICU to be with Abigail as the medical staff took her off of life support. Znachko and her husband spent the day with her.

When life support was removed, they were told that Abigail probably would live about two minutes, but she lived for two hours, Znachko reported. Her birth and death certificates have Znachko’s last name. Znachko’s four children chose the name Elise as Abigail’s middle name. “Abigail” means “a father’s joy,” and “Elise” means “beloved.” Posthumously, Znachko and her husband became Abigail’s adoptive parents.

Znachko said that she and Steve dressed Abigail in a beautiful white dress, prayed over her, baptized her, and anointed her with oil.

Znachko’s work began with the simple desire to honor babies who had died and to comfort those who mourn. But her He Knows Your Name Ministries has become an organization that now works to protect and preserve every precious human life. To safeguard each life—with the hope that the work to comfort family members of lost babies in situations like these will ultimately no longer be needed.

Christine Colbert holds a master’s degree in journalism. She has written for and edited varied media. Her preferred “beat” is good news.